Where your work matters

PURE, recently partnered with Harbour Hospice to create a series of Employee Value Proposition videos designed to attract new staff.

Harbour Hospice provides essential care and support for those with life-limiting illnesses across three locations in North Auckland as well as retail stores. Their work touches countless lives, offering medical, emotional, and social support to patients and their families, ensuring they receive the highest standard of compassionate care.

To support their mission, Harbour Hospice needed three recruitment videos that would highlight the value of joining their team, whether as general staff, retail workers in their stores, or clinical professionals.

Recruitment videos like these are invaluable, as they allow potential candidates to connect personally with an organization’s mission and the real-life experiences of current team members.

These videos showcase not only the unique benefits of working at Harbour Hospice but also the sense of purpose that comes with supporting a vital community service. Recruitment videos bring an organization’s culture to life, building trust and interest among prospective employees in ways that text alone cannot achieve. Through engaging visuals and authentic storytelling, businesses like Harbour Hospice can attract talent who are aligned with their values and mission, creating stronger, more dedicated teams.

Check out what Peggy Newton, Harbour Hospice, Recruitment Specialist has to say about working with PURE…

“Jamie and the team at PURE were amazing to work with when they helped us create our Harbour Hospice recruitment videos.

Jamie was a true professional. He really understood our brief and what we were trying to achieve, and we trusted his expertise entirely. He got the best out of our people on camera. He was extremely patient working through the multiple edits and changes we requested and even gave more of his time to do additional filming when we felt we hadn't quite nailed it first time.

We are really pleased with what we have created and have no hesitation in recommending Jamie and the PURE team to other organisations”.